Development Project

My task was to create the logo and the entire visual identity for an urban quarter in Bratislava-Slovakia, developed by JTRE. The project, called Downtown Yards, represents an exciting vision of modern city living. The client’s requirement was that the core of the visual identity is in dark green and beige with an strong inspiration from London conservative style and elegance. The logo was created in several compositions to allow flexible use across various layout arrangements, which are built from simple geometric shapes.

Client: JTRE
Agency: MUW Saatchi & Saatchi
Copywriting: Pavol Paulenda, Radimír Mihaylov
Design & Art Direction: Daniel Markovič
Font: Space Grotesk – Google Fonts, TT Ramillas – TypeType Foundry
Year: 2024